← Work 2022–2023 · Direct commission

_Interurbán

The identity for a year-long programme series at Veszprém-Balaton 2023 ECoC — a colour pair for every city, one coherent system.

Interurbán — featured image

The complete visual identity for a year-long programme, commissioned by Hangvető as part of Veszprém-Balaton 2023 European Capital of Culture. Each week the series brought the programmes of a different European city to Veszprém — and that is what we translated into the visual system: every city was given its own colour pair, so no two combinations are alike, yet the identity stays coherent throughout. The system runs from motion design through the city-by-city poster series to the social media presence, over a strong navy–coral base and a geometric, urban formal language.

Client
Hangvető · Veszprém-Balaton 2023 ECoC
Year
2022–2023
Services
Brand identity · Art direction
Collaborators
Feat: anuri.hu
Interurbán
Interurbán
Interurbán social
Interurbán social
Interurbán social
Interurbán social
Interurbán social
Interurbán
Interurbán — colour system
Duotone colour system — 25 city variants
Interurbán

Deliverables

LogoPosterSocialMotionCommunication materialsPrintEvent identity